As pioneers in the artisanal chip space, Kettle brand enjoys a hard-earned reputation for strong flavors on thick, satisfying chips. Their extension into “Krinkle Cuts” – wavy, ridge-cut chips – makes perfect sense, and these are some of the heartiest … Continue reading Kettle Krinkle Cut – Salt & Fresh Ground Pepper
Cheetos have a strong record of combining cheese and spice, so it would make sense for them to try their hand at elote. Balancing three flavors (cayenne, lime, cotija) presents another degree of difficulty for a brand that historically has … Continue reading Cheetos – Mexican Street Corn
I’ve been on the fence about Sun Chips since I first tried them, probably in the late 90s. Something about the crumbly, whole-grain-crackery feel of the chips made them unsatisfying, and there never seemed to be enough flavoring. I think … Continue reading Sun Chips – Harvest Cheddar
Pringles go Euro. For years I’ve been saying it: Paprika flavored chips are going to be the next big thing in American snacking. Thank you Pringles, for fulfilling my prophecy. As everyone knows, paprika is a spice made from air-dried … Continue reading Pringles – Paprika
To bounce back from a disastrous Bar-B-Q debacle, Fritos aims to ride the green wave to spicy success. Other snack brands have been experimenting with jalapeno hybrids, but original Fritos are such a basic flavor (more like a sea salt chip than … Continue reading Fritos – Spicy Jalapenos
Observers will have noticed Pringles’ expansion down the chip shelf over the past five or so years. Pizza, Ranch, Chilli con Queso, even Top Ramen made appearances alongside the old guard of BBQ and Salt & Vinegar. But from a … Continue reading Pringles – Buffalo Ranch
You have to respect Pringles for trying to make a pizza flavored chip. They’ve had some success going off the beaten track before, but trying to define and recreate a flavor like ‘pizza’ is bound to be polarizing. A disheartening series of focus … Continue reading Pringles – Pizza
It’s a testament to the discernment of snackers that Honey BBQ Flavor Twists have gone from a fringe snack found in the odd bodega to a Duane Reade staple. And this is an unlikely success story, because before Honey BBQ … Continue reading Fritos Flavor Twists – Honey BBQ
King of Crunch 